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AI Receptionist for Chiropractic Clinics

Maggie answers first-time patient questions, explains what you treat, handles health fund queries, and converts hesitant browsers into booked appointments — around the clock.

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First-time chiropractic patients have more questions than most — and they research at night

Someone researching a chiropractor for the first time is often hesitant. They're not sure whether chiropractic is the right choice for their problem. They want to know whether you treat their specific condition, how many sessions they might need, what an adjustment actually involves, and whether their health fund covers it. These are questions they research quietly, usually late at night, from the comfort of their couch — not during your opening hours.

If your website can't answer those questions in the moment, the hesitation doesn't get resolved — it compounds. They close the tab, and the momentum that would have converted them into a booked patient dissipates. They might search again in a few days, or they might not bother.

The chiropractic clinic that answers confidently in the moment — yes, we treat that, here's what to expect, yes we take your fund, here's how to book — converts those browsers while they're still engaged. That's what Maggie does, based entirely on the information you've added about your clinic.

Patients who arrive having already had their questions answered are better prepared, less anxious, and less likely to no-show. Maggie doesn't just capture the lead — it starts building the relationship before the first appointment.

Questions Maggie handles for chiropractic clinics

New patients ask these before they decide to book. Maggie answers them instantly.

Do you treat lower back pain / neck pain / headaches / sciatica?
How much is an initial consultation?
Do you accept private health insurance / HICAPS?
How many sessions will I need?
Are you taking new patients?
Do you treat children or pregnant patients?
What should I expect in my first appointment?
Do you have early morning or after-hours availability?

See it in action

An example conversation Maggie might have on your website.

Align Chiropractic

● Online now

Hi, I've had really bad neck pain for a few weeks. Is that something you can treat?
Yes, neck pain is one of the most common things we treat — including tension headaches and pain referring down into the shoulders. An initial consultation includes a full assessment so the chiropractor can understand exactly what's going on. Would you like to book?
Yes please. Do you accept Medibank Private?
We do — we're registered with Medibank Private and process health fund rebates on the spot via HICAPS. The rebate depends on your level of extras cover. I'll send you to our online booking page to lock in a time.
Type a message…

Works with the booking systems chiropractic clinics already use

Add your booking link to Hello Maggie and patients are sent directly there — no API access, no technical setup.

Cliniko

The most widely used practice management and online booking system for allied health clinics in Australia.

HotDoc

Patient booking platform popular across allied health and medical practices, with real-time availability.

Nookal

Practice management system with an integrated patient booking portal used by chiropractic and physio clinics.

Jane App

Clinic management software with online booking widely used by chiropractic practices.

Calendly

Simple scheduling used by smaller or independent chiropractic clinics.

Any public booking link

If your practice management software provides a public booking URL, Maggie can direct patients straight to it.

Using a different system? If it has a public booking URL, Maggie can use it.

Maggie answers your clinic questions. Clinical judgement stays with your chiropractor.

Maggie is configured to answer questions about your clinic — the conditions you treat, what to expect in an appointment, your fees, your health fund arrangements, and how to book. It can reassure hesitant new patients and give them the information they need to feel confident taking the next step. That's its role.

It won't attempt to assess a patient's condition, recommend a course of treatment, or advise on whether chiropractic is appropriate for a specific presentation. Clinical judgement belongs with your registered chiropractor. Questions requiring professional assessment are acknowledged and directed to your team.

A note on AHPRA and the Chiropractic Board of Australia

Maggie is instructed at the platform level not to provide clinical advice or make representations about treatment outcomes. We recommend reviewing your conversation transcripts periodically to verify how it handles sensitive clinical questions in your specific clinic context.

How it plays out in practice

Example scenario

A busy chiropractic clinic, a hesitant first-time patient, and a question asked at 10:30pm

A chiropractic clinic in a suburban shopping precinct was seeing strong walk-in trade but lower-than-expected conversion from their website. Analytics showed visitors spending time on the conditions page and then leaving without making contact. The clinic didn't have the resources for a dedicated receptionist to monitor online enquiries outside opening hours.

After adding Hello Maggie, the widget began handling after-hours and weekend enquiries immediately. New patients asking about conditions were told clearly which presentations the clinic treated. Nervous first-timers asking what to expect were walked through the initial consultation process. Health fund questions were answered accurately. Those ready to book were sent to the clinic's Cliniko booking page.

Within the first month, the clinic noticed a consistent increase in online bookings — particularly from patients who mentioned in their first appointment that they'd chatted with the website "late at night" before deciding to come in. New patient enquiries that previously went unanswered overnight began converting at a much higher rate.

Illustrative scenario. Individual results will vary based on traffic volume, knowledge base setup, and how quickly leads are followed up.

Common questions from chiropractic clinics

Everything you need to know before getting started.

Can Maggie handle questions about specific conditions?

Yes — the more detail you add to the knowledge base about the conditions you treat, the more accurately Maggie can respond. If you treat lower back pain, neck pain, headaches, sciatica, sports injuries, or any other specific presentations, add that context and Maggie will answer patient enquiries accordingly. It reassures prospective patients that you treat their issue before they've even picked up the phone.

Can it reassure nervous first-time chiropractic patients?

Yes — first-time chiropractic patients often have more hesitation than returning patients at other health clinics. They want to know what an adjustment involves, whether it will hurt, and what to expect in the first appointment. Add that information to your knowledge base and Maggie will walk new patients through the process confidently, reducing no-shows and drop-off from visitors who weren't sure what they were signing up for.

Can it answer health fund questions?

Yes — add the health funds you're registered with and Maggie will accurately answer rebate questions based on what you've entered. It won't quote specific rebate amounts (which vary by policy and level of cover) but it will confirm which funds you accept via HICAPS and direct patients to their fund for specific rebate information. This is one of the most common pre-booking questions at chiropractic clinics.

Will Maggie give clinical advice or diagnose conditions?

No. Maggie is instructed at the platform level not to provide clinical advice, diagnose conditions, or recommend treatment. It will answer questions about what conditions your clinic treats, what to expect in an appointment, and what your fees are — but assessment, diagnosis, and clinical judgement remain entirely with your chiropractor. Questions requiring clinical input are acknowledged and directed to the clinic.

Does it integrate with Cliniko or HotDoc?

Yes — paste your public Cliniko or HotDoc booking link into your Hello Maggie settings and Maggie will direct patients straight to your online booking page when they're ready to make an appointment. No API access or technical integration is required. The same applies to Nookal, Jane App, or any other system with a public booking URL.

Can it handle questions about how many sessions a patient might need?

Yes, within reason. You can add general guidance to the knowledge base — for example, that a typical presenting complaint is initially assessed over 2–4 sessions, or that maintenance care varies by individual. Maggie will answer within those parameters while making clear that the chiropractor will assess this properly in the initial consultation. It won't quote specific treatment plans, which require clinical assessment.

Is it suitable for a single-practitioner clinic as well as a multi-chiropractor practice?

Yes — the setup is the same regardless of clinic size. A single practitioner benefits from Maggie handling after-hours enquiries and new patient questions without needing a receptionist on the phone. A multi-chiropractor practice benefits from consistent, accurate responses across all new patient enquiries regardless of which practitioner the patient will see.

What happens when someone asks a question the knowledge base doesn't cover?

Maggie will let the patient know that someone from the clinic will be in touch, and will capture their name and contact details so nothing falls through. It won't attempt to answer outside what you've told it — which means patients are never given inaccurate clinical information. The more thorough your knowledge base, the fewer questions fall into this category.

Turn hesitant browsers into booked patients

Set up takes 10 minutes. Works with Cliniko, HotDoc, and any booking system with a public link. 14-day free trial, no card needed.

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