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AI Receptionist for Trade Businesses

Maggie captures job enquiries, answers pricing and availability questions, and collects lead details while you're on the tools — so you never lose work to an unanswered website.

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Built for any trade that fields enquiries

If your business does physical work and customers find you online, Maggie works for you. The setup is the same regardless of your trade — you add your services, rates, and areas, and Maggie handles the enquiries. Including:

Plumbers
Electricians
Builders
Painters
Tilers
Carpenters
Cabinet makers
Landscapers
Roofers
Plasterers
Concreters
Handymen

If your trade isn't listed, that's fine — the knowledge base is entirely custom to your business. If you do the work and customers ask questions about it, Maggie can answer them.

When you're on the job, you can't answer the phone. Your competition can.

A customer who needs a painter for their renovation, a tiler for their bathroom, or a carpenter for a deck isn't going to wait days for a response. They're browsing a few websites, comparing options, and booking whoever responds first. If you're on a job and can't answer, that enquiry moves on.

The problem isn't just missed calls — it's the website enquiries that go cold overnight, the quote requests that sit in an inbox until Monday, the customers who filled in a contact form and heard nothing back for two days. Every one of those is a job that went to someone else.

Hello Maggie answers every website enquiry the moment it comes in — collects the customer's name, number, and job description — and notifies you immediately. You call back when you're free, with the full context already in hand, and the customer already feels like they've been looked after.

Questions Maggie handles for trade businesses

Customers ask these before they decide who to call. Maggie answers them instantly.

Are you available this week or next?
Do you service my area or suburb?
How much does a job like this usually cost?
Are you licensed and insured?
Do you do free quotes?
Do you handle residential and commercial work?
How long does a job like this typically take?
Can I see examples of your previous work?

See it in action

An example conversation Maggie might have on your website.

Coastal Painting Co.

● Online now

Hi, I need my living room and hallway painted. Do you do residential work?
Yes, we do residential interior and exterior painting. We'd be happy to come out and give you a free quote. Can I grab your name and a good number to reach you?
Sure — it's Sarah, 0411 222 333. I'm in Manly.
Thanks Sarah, we service Manly and surrounds. I've saved your details and someone will be in touch shortly to arrange a time for the quote.
Type a message…

Works with the tools trade businesses already use

Add your booking or quote request link and Maggie sends customers directly there — no API access, no technical setup.

ServiceM8

Job management and quoting platform used across Australian trade businesses, with a client booking portal.

Tradify

Trade job management software with online quoting and scheduling.

Fergus

Job management and scheduling software popular with small-to-medium trade businesses.

Calendly

Simple online scheduling used by independent tradies for booking quotes and consultations.

Simplybook.me

Flexible booking platform for trade businesses that want to offer online appointment scheduling.

Any public booking link

If your job management software has a public booking or quote request URL, Maggie can direct customers straight to it.

Using a different system? If it has a public booking URL, Maggie can use it.

Common questions from trade businesses

Everything you need to know before getting started.

Can Maggie collect job details while I'm on site?

Yes — this is what it's built for. When you're mid-job and can't answer the phone, Maggie handles the enquiry on your website. When a customer wants a callback or follow-up, it captures their name and number, notifies you by email, and saves the full conversation to your dashboard. When you're free, you can read exactly what they asked before you call back.

Can it answer questions about my service areas?

Yes — add the suburbs or regions you cover to the knowledge base and Maggie will answer location questions accurately. Customers outside your area are told upfront, saving everyone's time.

Can it handle pricing questions?

Yes — add your standard rates, day rates, or typical price ranges for common jobs and Maggie will answer within those parameters. For jobs where pricing varies significantly by scope, it will let the customer know a quote is needed and offer to capture their details.

What types of trade businesses does it work for?

Any trade that fields enquiries through their website. Painters, tilers, carpenters, landscapers, roofers, plasterers, concreters, fencers, renderers, handymen — the setup is the same. You add your specific services, rates, and areas to the knowledge base and Maggie answers accordingly.

Does it work with ServiceM8 or Tradify?

Yes — if your job management software has a public booking or quote request link, add it to Hello Maggie and customers will be sent directly there when they want to proceed. No API integration is required.

Is it useful for a sole trader or just larger businesses?

It's particularly valuable for sole traders. When you're the only person doing the work and fielding the enquiries, every missed call is a missed job. Maggie means your website is always working to capture leads even when you can't be.

What happens if someone asks something Maggie doesn't know?

Maggie will let the customer know that someone from the team will be in touch, and will capture their details so nothing falls through. It won't guess or make up an answer — if the information isn't in your knowledge base, it says so and gets their contact details.

How long does setup take?

Most trade businesses are set up and live within 10 to 15 minutes. You add your services, rates, service areas, and any other relevant details to the knowledge base, copy the widget script onto your website, and Maggie starts handling enquiries immediately. No developers needed.

Stop losing jobs to an unanswered website

Set up takes 10 minutes. Works with ServiceM8, Tradify, and any booking system with a public link. 14-day free trial, no card needed.

Start your free trial →